How to Clean Jewelry

It’s your favorite necklace, your keepsake bracelet, your piece of sentimental jewelry to mark a special moment in life.

In the same way you treasure your memories, relationships and loved ones, it’s important to look after your Merci Maman jewelry to keep the mementos of life’s special moments cherished. Delicate care and cleaning of your jewelry will help them to last for years to come, and continued enjoyment of your keepsake pieces.

All our metals are sourced responsibly in close collaboration with our suppliers to ensure the best quality and fair trade of our products. We use clean products – that means using only pure base metals and 100% nickel free materials in our jewelry.

All of our products are hallmarked as a sign of quality.

Hints and Tricks

Always remove your jewelry before bed, your keepsake should be the last item you put on in the morning and the first one you take off before bed.

Always avoid water including washing dishes, swimming pools and Jacuzzis whilst wearing your jewelry.

As the jewelry is delicate, unique and special it is important to store your pieces individually, to avoid scratching.

Avoid storing your special pieces in the Merci Maman jewelry box it arrives in, as the jewelry needs access to air to avoid oxidization.

Keep your chains fastened when stored to avoid tangling.

Jewellery Care Kit

An easy-to-use kit featuring a ‘Jewelry Sparkle’ solution, a small tray used to submerge your jewelry into the solution and a brush and polishing cloth to catch any imperfections, helping to keep your special pieces cared for and sparkling clean.

Get yours!


  • Always store your pieces individually, preferably in a soft-lined box or pouch so that they don’t rub together and scratch.
  • Avoid direct exposure to chemicals present in perfume, hairspray, make-up, nail polish remover, body oils, suntan lotion and deodorant
  • Avoid very humid environments and high temperatures


  • Every now and again, carefully clean your jewelry with a soft, non-abrasive cloth to help maintain its shine
  • Gold plate may tarnish over time, but the darkening of the metal is not related to its quality
  • Over time, sterling silver will naturally tarnish (oxidisation) due to its contact with oxygen, this is not a fault with the metal and can usually be removed with careful cleaning
  • Although sterling silver is strong, it can be prone to scratching if not treated with care
  • Clean your silver jewelry in warm soapy water, ensuring that it is rinsed thoroughly and dried before storing. Alternatively polish your silver jewellery with a soft cloth.

We are committed to sourcing our gemstones in a responsible and moral way. Our suppliers are members of the Responsible Jewelry Council (RJC), an organisation that promotes ethical, social and environmental practices throughout the jewelry supply chain.


  • Avoid direct exposure to some chemicals present in perfume, hairspray, make-up, nail polish remover, body oils, sun tan lotion and deodorant
  • When storing your gemstone jewelry, to ensure that they do not knock against one another


  • Carefully clean your gemstone and its setting with a soft cloth to restore its shine

Find your favorite stone from our collection and discover its special meaning in our Stone Guide.

As an organic material, pearls are much softer than most other gemstones and can be easily scratched


  • Avoid storing your pearls with other jewellery as they can easily be scratched when metal or gemstones rub against them


  • Wipe your pearls with a soft cloth after wearing, and occasionally wipe clean with mild soapy water. Allow the pearls to dry before putting them away.

A selection of our bracelets are made using durable and colorfast polyester braid, paired with your favorite hand engraved charm.


  • Bracelets with braid can be worn at all times, however wearing them in the shower and regular contact with water may substantially reduce their lifespan.

Each solid gold keepsake is crafted from 18k recycled gold and hallmarked to indicate the purity of the metal. We pride ourselves on the use of recycled gold, reducing the environmental impact of mining solid gold. As this metal type is almost the purest form of gold, the precious and delicate metal needs to be treated with care to ensure your keepsake can last a lifetime.


  • Your solid gold jewellery can be stored in the box it arrives in, or if not should be stored in a safe dry place when not worn
  • Due to the nature of the soft and malleable solid gold metal type, gentle care must be taken with your piece to avoid scratching
  • Avoid very humid environments and high temperatures
  • Avoid direct exposure to chemicals present in perfume, hairspray, make-up, nail polish remover, body oils, suntan lotion and deodorant


    • To keep your 18k gold jewellery looking fresh and new, we recommend using our Jewelry Care Kit on a regular basis (to prevent scratching, we would advise you do not use the brush included within this kit)
    • Due to the nature of solid gold, your special keepsake will not oxidise or discolour