Most of our sales are coming from our website, which is driving over 1 million visitors per year and our growing community reached 270k followers on each Facebook & Instagram channel. To support our growth, we are looking for a Digital Marketing Manager who will be responsible for overseeing the paid digital campaigns of our 6 markets. You will report to the Global Sales & Marketing Director.
Key responsibilities include:
- Plan & execute international paid digital campaigns across Paid Search and Paid Social to increase sales and brand awareness
- Create & deploy Paid Search, Paid Social and Display campaigns
- A/B test (assets, keywords, audiences, bid, etc.) for on-going optimisations
- Manage multi-country budget
- Monitor & provide accurate reports/analysis on digital campaigns to demonstrate performances
- Work closely with our Brand Marketing Team & local Marketing Teams to build campaigns that support local calendars and objectives
- Participate in key event brainstorming sessions
- Help with the daily production and dispatch of orders during busy periods
What we are looking for:
- 3+ years experience in a similar role, ideally within an agency
- Experience building comprehensive acquisition & conversion strategies across a full range of channels
- Experience driving performance and managing CPA & ROI
- Experience managing multi-country budgets
- AdTech fluency: experience with ad management interfaces (AdWords, Facebook Ad Manager)
- Experience in Shopping Campaigns and YouTube Ads.
- Knowledge of existing & emerging digital marketing trends, optimisation techniques and social media platforms
- Highly organised, data-oriented & strong analytical capabilities
- An enthusiastic team player with a positive and can-do attitude
Salary & advantages:
- Competitive salary based on previous experience
- End of year bonuses based on performance
- Pension plan and critical illness cover
- 25 days holidays + bank holidays
- You will be supported at all times by the Global Sales & Marketing Director.
- Beautiful office in the heart of Parsons Green
If you have the required skills and experience, please get in touch with Alix at [email protected].